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SOCIAL MEDIA

1. DOWNLOAD THE NOTION APP

Notion is available as a phone/tablet application and on desktop. It's an exceptional way to collaboratively organize meeting notes, marketing plans, images and video, final social media elements, and the necessary components to build your site. We will send you unique link to access your portal.

social media for injectors

MEDIA LIBRARY  📁 IN ACTION

injector branding

WELCOME TO YOUR BRAND PORTAL

THE PLAN

Here you can find your initial brand notes, marketing overview & brand pillars

BRAND ASSETS

For those who have established branding, place your logo series, color codes, typography, patterns & textures (if applicable) in this folder

SOCIAL

Organized post ideas & coordinating elements including audio links, cover files, & final content

MEDIA LIBRARY

Upload & label any images/videos that our team can use to create content

MEETING RECAP

Have a call coming up? Your notes will be stored in the Meeting Recap tab

SOCIAL 📁 IN ACTION

salon branding

2. DOWNLOAD & SET UP THE PREVIEW APP

Preview (Premium Plans), allow us to work collaboratively as we arrange your grid, recommend an ideal posting schedule, and store your coordinating reel titles  (for social management services). The monthly fee for Preview is deducted from active social media invoices. To add members to your Preview team, please use the following emails - brittanyk@theluxxelook.com & Kaylee.strawser@outlook.com

GETTING SET UP IN PREVIEW

social media for beauty brands

NAVIGATING & USING PREVIEW

branding for injectors

3. USING PREVIEW & NOTION, TOGETHER

It's time to post! Here is how to navigate Preview & Notion!

SWIPE TO LEARN HOW TO SCHEDULE REELS ON INSTAGRAM

BEST PRACTICES

  • Communication is key.

During your call with your BTS expert, be sure to communicate your needs, concerns, goals, and ideas. Just think of us as your business bestie.

  • Queen of collaboration.

Notion is the digital home for ideas, content, notes, and supporting tools. To avoid clutter and confusion, be sure to delete content that has already been posted and add details to the appropriate tab to avoid any oversights.

  • Beauty & brains.

Teamwork has many benefits. Working together encourages new ideas and creative approaches that propel your brand’s vision. Have an idea for a post? Add it to your social tab in Notion. Inspired by someone else’s post? Add it to your social tab.. Your BTS expert will chat with you about your ideas, trends, marketing dates, new or struggling services, and promotions. Keeping “The Plan” updated is crucial.

  • Curated captions.

Be sure to fill out your Caption Questionnaire so we can capture your brand’s unique style and voice when creating written content.

  • Review, revise (skip the repeat).

Once your grid has been uploaded, you have 7 days to request any revisions to your content. You are allotted one revision per individual file.

 

Social Media Management (in addition to notes for ‘Branded Posts and Feed Design)

  • Working efficiently

Please add any necessary notes for posts scheduled in the upcoming week by the Thursday prior. This helps avoid delays and gives your content copywriter ample time to provide your caption by Sunday.

  • Photos/content uploads

To maximize efficiency, please upload all images and content that you wish to be incorporated in your grid for the month by due date to your media library in Notion. If we are creating your reels, please add any b-roll or content you’d like to be used in your media library with the theme/notes and individual content.

  • Important details

Due to Instagrams community guidelines, you must have Business or Creator account (linked through Facebook) for us to work collaboratively through the Preview App. Additionally,  we are unable to personally post any Reels or IGTV videos. Don’t worry, we will  get you all set up in advance so posting is quick & convenient.

 

Onsite Content Creation

  • Prioritize planning.

Partner with your BTS expert to solidify a content lineup prior to your scheduled capture day.

  • Deliberate details.

If your content lineup requires wardrobe changes, props, etc. please have these organized and readily available to avoid delays.

  • Mindful mood.

Be mindful of your setting. In addition to choosing a space that mimics your overall aesthetic, consider lighting and how the time of day may impact the space. Please let your BTS expert know if you have lighting concerns in advance so that they may plan accordingly.

  • Consistently cohesive.

Exceptional content is created when the story is cohesive. Partner with your BTS expert prior to your visit to discuss attire, setting, lighting, music, etc. to maximize the impact of your content.

  • Time is of the essence.

To maximize your experience and to capture the most content, avoid distractions during filming, such as phones, etc.

  • Delays are a major downer.

Be sure to be ready to film when your expert arrives so that you can take advantage of your entire time slot.

  • Technology can be tricky

In addition to saving your Reel to drafts, be sure to save a hard copy to your device. The Beauty Table is not responsible for any lost content.

CAPTION WRITING SERVICES

To better support your copy writer, complete the caption questionnaire. This will ensure that every caption is thoughtfully curated with your brand’s image, voice, and goals in mind.

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